Analysis
"Not everything that can be counted counts, and not everything that counts can be counted."
Albert Einstein
Achieving your campaign’s goals takes more than sending letters or making calls. From the content of the message, to the quality of the data, to using past giving analysis to determine how best to reach someone, each aspect, while important by itself, contributes to create a strong overall campaign.
We work with you every step of the way in helping you achieve your goals, by reviewing the big picture all the way down to the details. A message or theme that worked previously may no longer be as effective. The data may need to be analyzed or cleaned for better results. The method in which someone is contacted may need to be altered. Every one of these components needs to be looked at in a new light each year, as what worked before may become less effective and more costly.